weCAN Digest December 2017

Media monitoring of the latest news about the media and advertising markets of Central and Eastern Europe

Rebranding the Visegrad Group

"It doesn’t matter whether you talk about a group of countries or you talk about Lipton tea. The communication has to be clear and understandable." PR Expert Szymon Walkiewicz, partner of Walk and founding partner of weCAN gave an interview to Visegrad Insight on how to fix Visegrad brand.

Global Brands Local Content

The Most Active Sectors and Brands in Content Marketing in The CEE Region